[Alumnos-ii-cs] Martes 30 de abril coloquio: Global Reactions to the Cambridge Analytica Scandal: A Cross-Language Social Media Study

[Carlos Buil Aranda]

Estimada Comunidad,

el próximo martes 30 de abril a las 11:45 Felipe González, alumno del programa del Magister del DI nos presentará un coloquio titulado Global Reactions to the Cambridge Analytica Scandal: A Cross-Language Social Media Study. 

El coloquio será en el Laboratorio de Programación Avanzada en el Campus San Joaquín con videoconferencia al auditorio Claudio Matamoros.

Les esperamos!

Abstract:
Currently, there is a limited understanding of how data privacy concerns vary across the world. The Cambridge Analytica scandal triggered a wide-ranging discussion on social media about user data collection and use practices. We conducted a cross-language study of this online conversation to compare how people speaking different languages react to data privacy breaches. We collected tweets about the scandal written in Spanish and English between April and July 2018. We used the Meaning Extraction Method in both datasets to identify their main topics. They reveal a similar emphasis on Zuckerberg's hearing in the US Congress and the scandal's impact on political issues. However, our analysis also shows that while English speakers tend to attribute responsibilities to companies, Spanish speakers are more likely to connect them to people. These findings show the potential of cross-language comparisons of social media data to deepen the understanding of cultural differences in data privacy perspectives.   

Mini bio: 
Felipe González es estudiante de Magíster y profesor de programación del Departamento de Informática de la Universidad Técnica Federico Santa María. Sus intereses incluyen Text Mining, Deep Learning y Human Computer Interaction. Actualmente desarrolla una metodología para analizar grandes volúmenes de datos en distintos lenguajes, útil para identificar diferentes percepciones de usuarios de redes sociales sobre un mismo tópico. El 2018 recibió la distinción “Federico Santa María” por ser el mejor titulado de su generación, posteriormente durante el 2019 recibió beca magíster nacional CONICYT y fue seleccionado para asistir al Cornell, Maryland, Max Planck Pre-doctoral School 2019 en Alemania. Además, recibió beca de The Chilean Network Information Centre para difundir el presente trabajo en LA-WEB Conference, San Francisco, EEUU.

 
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